Facebook was used to contact Natalie Lungley, where we
messaged her privately through her public page about whether it was okay for us
to use her song for our music video. We also used Facebook as a means of
communication where we created a group chat and used it to discuss work and
arrange plans to meet. This was effective as it was a quick way to communicate
as a group rather than texts individuals, therefore being much quicker and
enabled us to be more organised.
We contacted her
through Facebook to see if she would give us permission to use her song.
YouTube was effective as we were able to skim through many songs in a short
amount of time that linked to each other. We also used Facebook as a way of
communicating as a group to arrange where we were at and where to meet, and
also a place to exhibit different stages of our production. Without Facebook it
would’ve been much more difficult to communicate as a group compared to if we
had just used text messenger or face to face chatting.
We used YouTube to explore other videos such as Lana Del Rey
and Twenty One Pilots as inspiration for our promo and gather ideas on where to
go from our starting point. I found YouTube more effective than if I had used
music channels as I could be more specific with my searches and look at what I
needed to.
The technologies I used to construct my promo were
programmes online such as Glogster, padlet and moovley which enabled me to
create online presentations to add to my blog as summaries of my research and
planning. Glogster and padlet are great alternatives to PowerPoint as they have
a lot more visual aesthetics that you can use. Moovley is an interesting way of
presenting your work in video/cartoon form making ordinary text much more
interesting to see.
I have learnt about composition and using a range of shots
including a lot of close ups and extreme close ups. This is to make the video
more engaging and interesting for the audience as the constant change in focus
and visuals keeps the audience’s attention. I’ve developed my skills in having
steady shots and straight shots in order to get a professional look to the
video which is important in how you present your media company. The editing
skills I have developed are cutting to the beat where the cuts are arranged
onto the beats in the instrumentals of the music, this is important in order to
make the music video flow properly and seem professional to the audience.
We also had to use an canon dlsr to film which was useful as
it had a range of functions and superior zoom to the iPhone we had previously
used. The function that we had used were mainly to focusing, switching from
auto focus to manual which created very effective shots.
I have also developed my Photoshop skills with adding colour
to black and white images to emphasise certain areas of the image which was a
key concept in the ancillary tasks. This emphasis on certain parts highlighted
the important Mise-en-scene in our video and where the audience should
focus. I also had to learn to edit the
shots onto the music in iMovie which was difficult to get perfectly lip synced,
which is why we took it in turns checking everything was right. Getting the lip
syncing right was important in getting the right professional look.
Other technologies used include blogger to post all of our
work, which were important in organising our work and planning, so that it
could be easily found. iTunes was useful in buying the song to get permission to use it and
having a high quality version to play when filming.
Overall the benefits of exhibiting our work online was that
we could get quick and easy feedback through texts on poll everywhere and
Facebook comments where the feedback would all be arranged in one place. If we
had used paper forms of feedback of would’ve been much harder to put together
the feedback and was more likely that we lost feedback.
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